Field Assist


FieldAssist has partnered with 550+ CPG brands across the value chain, including Godrej, Haldiram’s, Eureka Forbes, Bisleri, Nilon’s, Borosil, Adani Wilmar, Henkel, Jockey, Mamaearth, Emami, Ching’s and Philips among others – to make the CPG industry an insights-driven powerhouse. Every day over 100,000 users reach 7.5 million outlets using FieldAssist technology- built for all.

Field Assist’s innovations run broader and deeper across arenas, driven by the idea of simplifying intelligence for consumer brands. From deep analytics for bold decisions to integrating sales and distribution for a unified experience, FieldAssist has innovated features and incubated ideas that impacted tens of thousands of lives in the CPG industry spanning across continents.

Field Assist

Field Assist Problem Statement

Field Assist’s primary goal was to have a centralized hub for its external training delivery – particularly to train clients. The firm wanted an LMS to give training on their products to their customers. Their intent was to reduce the high touch training experience being provided to small clients and thereby reduce the training costs incurred.

PlayAblo’s partnership with Field Assist

PlayAblo, a mobile-first, microlearning-driven, and gamified eLearning platform, is designed specifically to work with custom corporate training requirements – distinctive to each organization. It understood Field Assist’s needs as a company with multiple external learning needs and partnered with the former to become its LMS provider.


After integrating PlayAblo’s LMS, Field Assist could structure everything on the platform – to analyze client understanding. It currently uses PlayAblo for client training and mainly for product testing from the customer side. The end results? Not only has the collaboration led to deeper brand understanding among Field Assist’s clients but it also also increased the overall engagement among its customers.

Client Testimonials: Real Voices, Real Success

Client Testimonials: Real Voices, Real Success

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